Apex Property Management Group (“we,” “us,” or “our”) respects the privacy of our users (“you” or “user”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.apexpmgroup.com, including any other media form, media channel, mobile website, landing page, or online advertising destination related or connected thereto (collectively, the “Site”).

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

We reserve the right to update this Privacy Policy at any time. Updates will be reflected by the “Last updated” date at the top of this page. Continued use of the Site after changes are posted constitutes acceptance of those changes.

We do not sell your personal information.

Collection of Your Information

We may collect information about you in the following ways:

Personal Data
Personally identifiable information you voluntarily provide, such as your name, email address, phone number, mailing address, property details, or other information submitted through contact forms, applications, lead forms, scheduling tools, or advertisements.

Derivative Data
Information automatically collected when you access the Site, including IP address, browser type, operating system, device type, referring URLs, access times, and pages viewed.

Advertising and Tracking Data
We may collect data through cookies, pixels, and similar technologies used by advertising platforms such as Google Ads and Meta (Facebook and Instagram). This data may include interactions with ads, visits to the Site, form submissions, and conversion activity.

Mobile Device Data
Device information such as device ID, model, manufacturer, and approximate location if accessing the Site via a mobile device.

Third-Party Lead Data
Information submitted through third-party advertising platforms or lead forms (including Google and Meta) where you have chosen to provide your information and authorized its sharing.

Use of Your Information

We may use the information collected to:

Respond to inquiries and provide requested services
Process applications and service requests
Communicate regarding services, scheduling, or follow-up
Deliver relevant marketing and advertising communications
Measure ad performance and conversion tracking
Create remarketing audiences for advertising purposes
Improve the effectiveness, functionality, and performance of the Site
Comply with legal obligations and protect against fraud or misuse

Advertising, Remarketing, and Analytics

We use Google Ads, Meta Ads (Facebook and Instagram), and similar platforms to advertise our services. These platforms may use cookies, pixels, and tracking technologies to collect or receive information from our Site and use that information to provide measurement services and targeted ads.

This may include showing you ads based on previous visits to our Site or interactions with our content. These activities comply with the Virginia Consumer Data Protection Act (VCDPA).

You can opt out of personalized advertising by visiting:
Google Ads Settings
Facebook Ad Preferences

Disclosure of Your Information

We may share your information with:

Service providers who perform services on our behalf such as website hosting, CRM platforms, analytics providers, advertising platforms, and email communication tools
Advertising platforms solely for campaign delivery, measurement, and optimization
Legal authorities when required by law or to protect rights and safety
A successor entity in the event of a merger, acquisition, or sale of assets

We do not authorize third parties to use your personal data for their own independent marketing purposes.

Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to enhance user experience, analyze traffic, and support advertising efforts. You may disable cookies through your browser settings, though some features of the Site may not function properly.

Third-Party Websites

The Site may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those sites. Please review their privacy policies before providing personal information.

Security of Your Information

We use reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Policy for Children

We do not knowingly collect information from children under the age of 18. If you believe information from a minor has been collected, please contact us so it can be removed.

Virginia Privacy Rights

Virginia residents have the right to request access to, correction of, or deletion of their personal data, and to opt out of targeted advertising where applicable. Requests may be submitted using the contact information below.

Do-Not-Track Signals

At this time, we do not respond to Do-Not-Track browser signals, as no uniform standard has been established.

SMS Privacy Policy & Terms

‍By providing your phone number and checking the box to opt-in, you consent to receive recurring marketing and non-marketing text messages (SMS and MMS) from Apex Property Management Group. Message frequency may vary.

Data Usage: We collect your phone number and message engagement data for the purpose of [e.g., sending appointment reminders, marketing updates].

Third-Party Sharing: We do not sell, rent, loan, trade, or lease your phone numbers or SMS consent data to any third party for marketing purposes.

Service Providers: We may share your information with trusted service providers, such as our SMS gateway providers and carriers, solely for the purpose of facilitating SMS delivery.

Opt-Out: You may opt out of receiving messages at any time by replying "STOP" to any text message.

Support: For help, contact contact@apexpmgroup.com.

Message & Data Rates: Message and data rates may apply.

SMS Privacy Policy Updates: We may update this policy. Continued use of the service after updates constitutes acceptance.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Apex Property Management Group
Email: contact@apexpmgroup.com